CPadel Build Tracker

From kickoff to live. Every task, every phase, every AI shortcut.

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🚀
Pre-build setup
Phase 1 of 7
Days Left
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35
Target: 28 Jun 2026
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Building momentum
AI Tasks
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0 / 10
Using Claude / Cowork
Project Timeline
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Stage 1 · DepositReceived 20 May 2026
£400
2
Stage 2 · Build complete14 Jun 2026
£400
↗
Stage 3 · Live28 Jun 2026
£400
Task Breakdown
35Total Tasks
Done0 (0%)
In Progress0 (0%)
To Do35 (100%)
AI Task Usage
35Total AI Tasks
Mine0 (0%)
Theirs0 (0%)
AI Tasks0 (0%)
Upcoming Milestones
14
JUN
Stage 2 Payment DueBuild complete
21 days
28
JUN
Target LaunchGo live
35 days
£
Final Payment DueProject complete
35 days
All Tasks
Phase 01 — Pre-build setup
0 / 0
Send agreement to Arron
CriticalMine30 min
30m+
Steps
  1. Send kickoff doc recap to Arron on WhatsApp
  2. Draft one-page agreement via Cowork (see prompt below)
  3. Get written confirmation from Arron as sign-off
  4. Issue Stage 1 invoice for £400 deposit
Cowork prompt
Draft a simple one-page freelance agreement for the CPadel Shopify build. Include: parties, scope, payment schedule (3x £400), timeline, ownership, revisions, out-of-scope handling, termination. British English, friendly but professional.
Don't skip: Written confirmation from Arron before any work starts. WhatsApp reply counts.
Collect £400 deposit from Arron
DoneTheirsPaid 20 May
—+
  1. Invoice paid by Arron on 20 May 2026
  2. Stage 1 of 3 complete — £400 of £1,200 received
  3. Build officially kicked off
Payment tracker:
Stage 1 — £400 received 20 May ✅
Stage 2 — £400 target 14 June (build complete)
Stage 3 — £400 target 28 June (live)
Domain purchased — confirm with Arron
CriticalTheirs
—+
Options to send Arron
  1. cpadel.co.uk — recommended, UK-first brand
  2. cpadel.com — global, check availability first
  3. c-padel.co.uk — matches current email domain
Where to buy
  1. Cloudflare Registrar — cheapest, no upsells
  2. Namecheap as backup
Message Arron: Pick one and buy it on Cloudflare. Send me the login and I'll connect it when we go live.
Theme chosen and purchased — Arron buys
CriticalTheirs
—+
Options (both Maestrooo, built for luxury brands)
  1. Prestige £297 ($400 USD) — recommended
  2. Palo Alto £330 (~$420 USD)
Message Arron: Recommending Prestige (£297 / $400 USD). Buy it direct, send me the theme file and I'll install it.
Bank account update from Arron
CriticalTheirs
—+
  1. Ask Arron for update on when account opens
  2. Once open, Arron enters bank details directly in Shopify
  3. Activate Shopify Payments, then Klarna and PayPal
Blocker: Chase Arron weekly until resolved.
Supplier spec email sent via Arron
CriticalTheirs
—+
What needs confirming
  1. Is the handle hand-applied or machine-finished?
  2. Filament counts confirmed: 12,000 and 18,000 specifically
  3. How are the 100 units numbered and where does the number appear?
  4. Felt sleeve included — confirm and give specs
  5. Weight, shape, grip size, core material for both rackets
Ask Arron: Forward the supplier email with a hard deadline. Specs needed before product pages lock.
Brand voice document
DoneMineAI
—+
  1. Produced and refined in Cowork — 7 sections including the CPadel Filter
  2. Saved as brand-voice.md, locked, no further changes needed
  3. Every piece of copy references this before going live
Done. Master reference for all copy tasks.
Product copy — Forma12 and Vanta18
DoneMineAI
—+
  1. Forma12 complete — 10 sections, full copy, SEO meta included
  2. Vanta18 complete — mirrors structure, sharper rhythm for the power racket
  3. Pending: supplier spec confirmation for TBC fields
Hold: 5 instances of hand-applied wrap pending supplier confirmation. Don't load to Shopify until specs are back.
Phase 02 — Foundation build
0 / 0
Create Shopify store and configure settings
CriticalMine30 min
30m+
  1. Sign up at shopify.com using Sales@c-padeluk.com
  2. Choose Shopify Basic (£25/month)
  3. Add yourself as staff with full admin access
  4. Set currency to GBP, timezone to London
  5. Set store to password-protected until launch
Don't use Shopify Starter (£5/month) — can't run a full storefront.
Install and configure theme
CriticalMine2 hours
2h+
  1. Install Dawn as placeholder to start building on now
  2. Once Arron sends theme file, install Prestige or Palo Alto
  3. Apply brand colours: Matte Black #0D0D0D, Gold #C8A45D, Blue #2D7FF9, Silver #B8BDC7, White #F5F5F3
  4. Upload CPadel logo PNG and SVG, set favicon
  5. Configure typography to match premium feel
Set up payment gateways
CriticalMine45 min
45m+
  1. Activate Shopify Payments (Arron enters bank details directly)
  2. Add Klarna — splits £265 into 3x £88, removes the price objection
  3. Add PayPal as fallback
  4. Enable Apple Pay and Google Pay via Shopify Payments
  5. Test each with a £0.01 transaction
Configure shipping zones (FedEx)
CriticalMine45 min
45m+
  1. England: 2-day FedEx tracked — free over £150 recommended
  2. Scotland, Wales, Northern Ireland: up to 5-day
  3. Connect FedEx account or use Shopify's FedEx integration
  4. Enable real-time tracking notification emails
Free shipping over £150 means both rackets ship free — removes friction and pushes AOV.
Phase 03 — Content and pages
0 / 0
Build homepage
CriticalMineAI4 hours
4h+
  1. Hero: full-bleed product image, bold headline, single CTA
  2. Product spotlight: Forma12 and Vanta18 side by side
  3. Brand story strip: family narrative from brief
  4. Technology explainer: 12K vs 18K simply explained
  5. Email capture: Drop 01: The Inaugural. Now open.
  6. Footer: logo, links, social, policies, newsletter
Cowork reference

homepage-hero.md is in Cowork with all copy ready. Lift directly into the Shopify theme editor section by section.

Load product pages into Shopify
CriticalMineAI3 hours
3h+
  1. Create Forma12 — price £200, stock 100
  2. Create Vanta18 — price £265, stock 100
  3. Paste all copy from respective Cowork files
  4. Add spec tables, trust signals, cross-sell blocks
  5. Set stock signal: 100 made. Numbered. Not restocked.
Hold hand-wrap language until supplier confirms. Use placeholder until specs land.
About page and brand story
MineAI1.5 hours
1.5h+
Cowork prompt
Polish the About page for CPadel using the brand story from the checklist PDF. Structure: Origin, Obsession, Inspiration (Nadal/Federer/Alcaraz), Craft, Invitation. 250-350 words. End with "Join the family." Brand voice doc is the master reference. British English. No em dashes.
Policy pages (all four)
MineAI1 hour
1h+
  1. Generate all four via Shopify Settings > Policies
  2. Customise shipping: England 2-day, Scotland/Wales/NI 5-day, FedEx, tracking included
  3. Customise returns: 30 days, unused, full refund
  4. Refine tone in Cowork to match brand voice, link all four in footer
Email marketing setup (Omnisend)
MineAI2 hours
2h+
  1. Install Omnisend from the Shopify App Store (free plan covers launch)
  2. Connect to Shopify store — products and customers sync automatically
  3. Set up email capture form on homepage
  4. Build 3-email welcome automation
  5. Connect Sales@c-padeluk.com as sending domain
  6. Build 2-email drop launch sequence
  7. Set up abandoned cart flow
Cowork prompt
Write a 3-email welcome sequence for CPadel using Omnisend. Tone: premium, minimal, like a letter from a friend who happens to be exceptional. Email 1: welcome and what to expect. Email 2: brand story. Email 3: product spotlight with soft CTA to shop. Each under 150 words. No discounts. British English. No em dashes.
Why Omnisend: Native Shopify integration, free up to 250 contacts. Ideal for a drops brand.
Phase 04 — SEO and analytics
0 / 0
On-page SEO — all pages
MineAI1.5 hours
1.5h+
  1. Meta titles and descriptions for all pages from seo-keywords.md
  2. H1 on every page, one per page, no duplicates
  3. Image alt text on all product photos
  4. URL structure: /products/forma12 and /products/vanta18
  5. Structured data via Shopify JSON-LD
"Padel" not "Paddle" throughout — different sport, critical for SEO accuracy.
GA4 and Google Search Console
CriticalMine45 min
45m+
  1. Create GA4 property under CPadel Google account
  2. Install via Shopify native GA4 integration
  3. Set up key events: add_to_cart, begin_checkout, purchase, sign_up
  4. Create Search Console property, verify via DNS
  5. Link GA4 to Search Console, submit sitemap
  6. Also install Microsoft Clarity — free heatmaps and session recordings
Phase 05 — Review and refine
0 / 0
Internal QA pass
CriticalMine2 hours
2h+
  1. Click every link on every page
  2. Test checkout end-to-end with £0.01 transaction
  3. Test on iPhone, Android, iPad and desktop
  4. Test in Safari, Chrome and Firefox
  5. PageSpeed Insights — target 80+ on mobile
  6. Spell-check every page, verify GA4 firing in Realtime view
Arron review — consolidated feedback
CriticalTheirs5 working days
5d+
  1. Send Arron the staging URL plus a 5-minute Loom walkthrough
  2. Set 5-working-day deadline for consolidated feedback
  3. Feedback from Arron only, not individual lads separately
  4. Categorise as in-scope vs out-of-scope before actioning
Firm boundary: Individual lads DMing you separately is not consolidated review. Redirect politely to Arron every time.
Apply revisions and issue Stage 2 invoice
Mine3-5 hoursTarget 14 Jun
3-5h+
  1. Action all in-scope feedback
  2. Reply to Arron listing out-of-scope items with quotes
  3. Get final sign-off from Arron
  4. Issue Stage 2 invoice for £400 build complete — target 14 June 2026
Phase 06 — Launch and live
0 / 0
Connect domain and go live
CriticalMine45 min
45m+
  1. Update DNS to point at Shopify (CNAME and A record)
  2. Set as primary domain, wait for SSL (15-60 min)
  3. Test live URL thoroughly, remove storefront password
  4. Do one live test purchase with a real card then refund
Don't launch on a Friday. Tuesday or Wednesday morning is ideal.
Execute Drop 01: The Inaugural
CriticalMineAI3 hours
3h+
  1. Confirm drop date with Arron (Tuesday/Wednesday recommended)
  2. Build launch sequence in Omnisend
  3. Update homepage hero to: Drop 01: The Inaugural. Now open.
  4. Monitor first 4 hours, fix anything fast
  5. Send Arron first-day stats and screenshots
Client training — Arron and the lads
Mine1 hour
1h+
  1. How to fulfil orders and manage stock
  2. How to send a drop campaign in Omnisend
  3. How to read basic GA4 reports
  4. How to handle returns and refunds
  5. Record on Loom and send link to Arron
Final invoice and project wrap
CriticalMineAITarget 28 Jun
—+
  1. Issue Stage 3 invoice to Arron for £400 live — target 28 June 2026
  2. Send wrap-up email covering what's built, admin access, maintenance retainer reminder
  3. Ask Arron for a testimonial with specific prompts
  4. Ask for 2 referral intros from the lads' network
  5. Schedule 2-week post-launch check-in and add to portfolio
Cowork prompt
Write a project wrap-up email to Arron and the CPadel lads. Casual but professional, friend-of-a-friend tone. Cover: site live, what was built, admin access, maintenance retainer (£100/month optional), next drop scheduling, testimonial ask, 2 referral intros. British English. No em dashes.
Reminders — Come back to these
0 / 0
Update return address in Refund Policy
Mine
—+
  1. Get physical return address from Arron
  2. Go to Shopify Settings > Policies > Refund Policy
  3. Find the placeholder address and replace with real one
  4. Save and check it displays correctly on the live site
Don't forget: A wrong or missing return address is a legal and trust issue.
Verify "hand-applied wrap" claim with supplier
Mine
—+
  1. Chase Arron for supplier spec email response
  2. Confirm handle finishing is genuinely hand-applied
  3. If machine-finished, update copy in both Cowork files
  4. Reload updated copy to Shopify product pages
Add real business address to all policy pages
Mine
—+
  1. Confirm CPadel business address with Arron
  2. Update all four policy pages in Shopify
  3. Check Privacy Policy specifically — legally requires accurate business details
Photography — check Google Drive folder
Theirs
—+
  1. Open the shared Google Drive folder
  2. Check images are proper product shots (clean background, multiple angles)
  3. If not suitable, brief Arron on what's needed
No photography = no launch. This is a hard blocker. Chase early.
Switch theme from Dawn to Prestige once Arron pays
Mine
—+
  1. Show Arron the Dawn vs Prestige comparison once build is far enough along
  2. Get Arron to purchase Prestige directly
  3. Install Prestige, migrate all customisations from Dawn
  4. QA the full site again after theme swap
Set up deploycpadel alias on MacBook Pro
Mine
—+
Run once in Terminal on MacBook Pro
echo 'alias deploycpadel="netlify deploy --prod --no-build --dir ~/Library/Mobile\ Documents/com\~apple\~CloudDocs/Claude/Projects/🏓\ CPadel\ Project"' >> ~/.zshrc && source ~/.zshrc
Update VAT number once registered
Theirs
—+
  1. Confirm VAT number with Arron once HMRC registration is complete
  2. Add VAT number to Shopify Settings > Taxes and duties
  3. Update all policy pages to include VAT number
  4. Add VAT number to invoice templates and email footer
Terms of Service — Missing Business Details
Theirs
—+
  1. Ask Arron for registered business address
  2. Get a contact phone number for customer enquiries
  3. Confirm Companies House registration number
  4. Confirm VAT number (once registration is complete)
  5. Update Terms of Service page in Shopify with all four details
Blocker: Legally required before launch.
Contact Information — Missing Business Details
Theirs
—+
  1. Ask Arron for a customer-facing phone number
  2. Confirm VAT number (once HMRC registration is complete)
  3. Confirm trade registration number (Companies House)
  4. Update Contact Information page in Shopify Settings > Policies
Blocker: Legally required before launch.
Homepage Hero — Slideshow Decision
Mine
—+
Decide between single hero image linking to Drop 01 collection, multi-slide with Forma12 and Vanta18 individual slides, or video hero. Video is the premium long-term move. Images are ready: cpadel.png (hero), IMG_7316 (Forma12), IMG_7319 (Vanta18). Both product images need same colour grading treatment as hero before use.
  1. Pick one of the three formats: single image → Drop 01, multi-slide (Forma12 + Vanta18), or video hero
  2. If multi-slide: apply same colour grading as cpadel.png hero to IMG_7316 and IMG_7319
  3. If video: brief Arron on what footage is needed, plan capture day
  4. Upload final asset(s) in Shopify theme customiser and wire up CTAs
Long-term move: Video hero is the premium play. Image is fine for launch if video isn't ready.
Product Photography — White Background Shots Needed
Theirs
—+
Need clean white background shots of Forma12 and Vanta18 for Google Shopping / Merchant Centre compliance. Current dark grey shots may not meet Google requirements for primary product image.
  1. Brief Arron: pure white (#FFFFFF) background, racket centred, no shadows or props
  2. Capture both Forma12 and Vanta18, full face-on shot as primary image
  3. Upload as the first image on each Shopify product page (this becomes the Merchant Centre feed image)
  4. Keep the dark grey lifestyle shots as secondary images
Google requirement: Primary product image must be on a plain white or transparent background or Merchant Centre will reject the listing.
Blog Content — 3 SEO Articles Needed
Mine
—+
Write 3 evergreen padel blog posts to drive organic traffic. Suggested topics: 1) How to choose the right padel racket (12K vs 18K carbon), 2) Padel for beginners — everything you need to know, 3) Why padel is the fastest growing sport in the UK. Use Cowork to write each post optimised for SEO.
  1. Draft each post in Cowork with target keyword, meta title, meta description and internal links to Forma12 / Vanta18
  2. Aim for 1,200–1,800 words per post, British English, no em dashes
  3. Publish under Shopify Blog (Online Store > Blog posts) with a featured image and clean URL slug
  4. Submit updated sitemap to Google Search Console after publishing
Why it matters: Evergreen content compounds — these posts will keep pulling organic traffic months after launch.
Product Pages — Forma12 and Vanta18
Mine
—+
Build full product pages including copy from Cowork, Gold_Hue_F12.png and Blue_Hue_V18.png as hero images, specs, and Add to Cart flow.
  1. Pull final product copy from Cowork for both Forma12 and Vanta18
  2. Upload Gold_Hue_F12.png as the Forma12 hero image and Blue_Hue_V18.png as the Vanta18 hero image
  3. Add full specs block (weight, balance, carbon weave, shape, surface)
  4. Wire up variants and confirm Add to Cart flow works end-to-end
  5. QA on mobile and desktop before publishing
Assign product templates after Prestige is published
Mine
—+
Draft-theme templates do not appear in the admin dropdown until the theme is live. Once Arron buys and publishes Prestige, go to Admin > Products and assign forma12 to Forma12 and vanta18 to Vanta18 via the Theme template dropdown.
  1. Wait for Arron to purchase and publish Prestige (templates won't show while it's still a draft)
  2. Go to Shopify Admin > Products > Forma12 and set Theme template to forma12
  3. Go to Shopify Admin > Products > Vanta18 and set Theme template to vanta18
  4. Preview both product pages on the live theme to confirm the right template is rendering
Gotcha: The custom templates exist in the theme files but the dropdown stays empty until Prestige is published — don't waste time hunting for them before then.
📁 Files & Docs
💳 Payments
Received
£400
Deposit · paid in full
Outstanding
£800
Due on launch
Total Project
£1,200
Fixed price
Payment progress33% received
🗒️ Notes
Saved ✓